With millions of users worldwide, Lotus Flow has earned its place as a go-to destination for high-quality wellness experiences. The acquisition agreement was signed in April 2025 between Gökhan Besler, Founder of Lotus Flow, and Cem Ortabaş, Co-Founder of HubX. This strategic move marks a significant step forward in our mission to bring AI-powered innovation to diverse verticals.
This acquisition reflects a broader movement at the intersection of AI and digital wellness; a space where personalization, accessibility and global scalability are key to improving lives.
About Lotus Flow
Lotus Flow is a digital platform offering comprehensive yoga, pilates, fitness, and mindfulness content. With millions of users worldwide, it stands out as a leading name in digital wellness.
“Over the years, we’ve built Lotus Flow into a global brand through dedication and user-centricity,” said Gökhan Besler. “We’re proud to have touched the lives of millions. With this transition, I truly believe HubX’s visionary approach and strong technological foundation will elevate the platform even further, enabling more people around the world to access this meaningful wellness experience.”
At HubX, we’ve always believed in the power of combining smart technology with real-world impact. The addition of Lotus Flow strengthens our presence in the health and wellness space and sets the stage for the launch of a new autonomous Health & Fitness Studio within HubX.
This upcoming studio will join our existing network of more than five independent product studios, each empowered to define their own roadmaps and operate at high velocity through rapid experimentation and learning cycles.
“Our focus will be to protect the platform’s existing global user base while accelerating brand awareness through richer content and global growth strategies,” said Cem Ortabaş, Co-Founder of HubX.
With its engaging and expertly curated wellness content, Lotus Flow is poised to become one of the most widely used digital wellness platforms globally. We look forward to scaling its reach and continuing to help people lead healthier, more mindful lives, powered by the infrastructure and capabilities that define HubX.
Under the HubX, Lotus Flow will soon begin rolling out new content categories, enhanced personalization powered by AI and localization efforts aimed at making the platform more accessible in key global markets.
Learn More: Lotus Yoga https://lotusflow.com